The Wrap Dress: A Very Brief History

The wrap dress, an iconic fashion garment known for its flattering and versatile design, emerged as a significant style in the 1970s. It was the brainchild of Belgian-born fashion designer Diane von Furstenberg (above) in 1974. The wrap dress quickly gained popularity and became a symbol of liberation and empowerment for women.

Its simple yet elegant design features a self-tie closure that allows the dress to be wrapped around the body and secured at the waist, creating a universally flattering silhouette.

The wrap dress was a departure from the structured and restrictive clothing of the time, offering a more comfortable and fluid option while accentuating the natural curves of a woman’s body. 

The dress quickly became a wardrobe staple for women of all ages and backgrounds, and has been reinvented and reimagined by countless designers, adapting to changing trends while maintaining its timeless appeal. Its popularity endures.

-> SHOP Dresses